8.1.19_7 Pillars of Marketing
Million Dollar Marketing on a Shoestring
The East Colorado Small Business Development Center and Clearview Library are thrilled to host national speaker Larry Stevenson for "The 7 Pillars of Successful Marketing." This workshop will help a small or startup business, or staff that needs a basic knowledge of marketing. The 7 Pillars structures all of the marketing concepts you may have learned in other workshops into a coherent plan for success:- Market Research
- The Right Message
- Marketing Strategy
- Campaigns
- Methods and Vehicles
- Sales
- Client Retention
Attendees will walk away with a structured plan, tools, and next steps to implement million dollar marketing on a shoestring.
Presented by
Larry Stevenson, GoalsWork Institute
Lawrence D. "Larry" Stevenson has been helping entrepreneurs and small-business owners increase income, pursue passion, and live more abundantly since 1978. He has informed and entertained 1,600+ audiences as both a keynote speaker and breakout trainer in 30+ countries. He's authored 6 books and 9 online educational courses. He was technical consultant and featured panelist on the Emmy-nominated PBS series Living Essentials.
He and his wife Carol live in the greater Salt Lake area of Utah. They love watching the families of their six children flourish.