WHO:  Entrepreneurs with a solid business idea or less than one year in business
             Entrepreneurs who started a business but need to get new clients and make money

START-UP TRACK 1:  Launching Essentials
Understanding Your Business Model
The Business Model Canvas is a visual tool to help you define your business idea in a simple and concrete way.  It will jump-start your road map to success.
     Objectives:
     * Understand the Business Model Canvas
     * Determine how to run a successful business
     * Understand the next steps to launch your business

Start-Up Track 2:  Marketing Essentials
Planning Your Marketing Tactics
You will understand the basics of marketing based on the Business Model Canvas and develop the foundational tactics for a workable marketing plan for your business.
     Objectives:
     * Understand why a marketing plan is important to your company's success
     * Help you focus and create a marketing road map
     * Start to implement your marketing plan

Start-Up Track 3:  Financing Essentials
Understanding Your Numbers
Understanding your numbers is the #1 way to establish a successful, growing business.  You will work with the Business Model Canvas to understanding how cash flows through your business.  It is one thing to have a dream, it is another to have a financial plan that will support that dream.  Your business success depends on making sure the cash is there to support the business.
     Objectives:
     * Understand and Create a Cash Flow Projection
     * Understand Pricing
     * Identify Start-Up Costs

Requirements:
     * Take ALL three workshops within the Start-Up Track
     * Attend two one-on-one consulting sessions during the Start-Up Track
     * Complete and bring workshop assignments to consulting sessions

Three-part series dates and times in March:
     Track 1 - Launching Essentials:  Friday, March 6th, 9:30 AM - 12:30 PM
     Track 2 - Marketing Essentials:  Friday, March 13th, 9:30 AM - 12:30 PM
     Track 3 - Financing Essentials:  Friday, March 20th, 9:30 AM - 12:30 PM


Three-part series dates and times in September:
   Track 1 - Launching Essentials:  Friday, September 11th, 9:30 AM - 12:30 PM
   Track 2 - Marketing Essentials:  Friday, September 18th, 9:30 AM - 12:30 PM
   Track 3 - Financing Essentials:  Friday, September 25th, 9:30 AM - 12:30 PM


Cost:  $120 non-refundable fee

Thank you to our sponsors!
         

Funded in part through a cooperative agreement with the U.S. Small Business Administration.