06-21-22 Market Research: Your Competitive Advantage
Tuesday, June 21, 2022
12:00 PM - 1:00 PM
Learn how to research and analyze your local competition. This course is great for businesses that are about to start up and established businesses that are looking to scale up.
Participants will:
- Research local competition with data on sales volume and employee count.
- Analyze the location of competition and gain a visual perspective via heat maps to observe possible saturation and complimentary business areas
- Review the growth in their industry with time to review aggregate data on balance sheets, income statements, and financial ratios.
- Be empowered to access and navigate business research tools from your own home.
Matthew West
MLIS | Business Librarian
Parking: Blanca Peak is centered behind Longs Peak student Center and Mount Antero. For best access park in front of one of these buildings. Please allow time for parking when students are in session.