The Power of the InBox in 2020

In just a flash how we conduct business has changed during this time of quarantine and staying at home to combat the corona virus. The marketing we do during this time will determine our long term standing with past, present and future customers is based on first impressions and the social proof we create.

Email marketing remains one of the most effective online communications tool to stay in touch with your those people who matter most to your business.

This workshop will take you step-by-step through what to expect and gain by sending out emails your recipients actually wants to receive during these difficult times and beyond.

Here is what you will discover during this workshop: 

• How to create emails that matter to your recipients and get opened
• Five easy steps to harness the power of the inbox
• How to grow and maintain a healthy email list
• The value and importance of createing consistently great content
• Crafting an email that fully represents your brand

Understand what you need to know after the email is sent and which reporting information matters the most for future emails. This webinar will leave you with an Action Plan in how to move your email marketing efforts to the next level.  

Who Should Take This:

Any business person who feels stuck and unmotivated when it comes to sending effective emails. If you are not sending consistent emails that actually engage your recipient’s you are not being effective with your marketing strategies.

Your Instructor:

Cheri Ruskus is an Entrepreneur, Business Coach, Author and Speaker. Her depth of experience in email marketing includes the sending of an email newsletter, The Victory Letter, consistently every Monday for the last 18 years. You can learn more about her at www.businessvictories.com.

This webinar will be held through Zoom. You will receive a reminder email and login information prior to the session.

The Colorado Small Business Development Center Network is a partnership between the State of Colorado, Colorado Office of Economic Development and International Trade, the Small Business Administration (SBA), Colorado’s institutions of higher education, local economic development organizations and local chambers of commerce.