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SEO Workshop Part 2: How to Write Web Content that Boosts Your SEO

Tue 11:00 AM to 1:00 PM
Topic: Marketing and Sales

Looking for ways to organically boost your SEO and grow your business? In this intermediate workshop, we will incorporate principles from the first class and learn to use free tools to develop a key phrase strategy for your website. We will: • Brainstorm keywords and key phrases • Use free tools to develop a key phrase strategy • Practice incorporating your strategy on your website • Analyze some basic analytics to monitor your website’s progress ABOUT THE INSTRUCTOR Laura Christine Ritz is The Durango Wordsmith. As Durango’s premier content writer, editor, and writing coach, she loves working with people to create eloquent writing. Her diverse background includes seven years in the nonprofit sector, eleven years in education, and two years in marketing and content creation (including organic SEO). She holds a B.S. Business Administration, an M.Ed. Education, and a Graduate Certificate in Professional Writing. She is also a Certified Professional Resume Writer and a Certified SEO Copywriter. She is passionate about helping you find the words to connect with your customers and grow your business. Be sure to bring your laptop and a lunch for this interactive workshop!

Speaker(s): Laura Christine Ritz, The Durango Wordsmith

Normally a $50 value!

Fee: $ 25.00

Pay online or at the door with cash, card, and check. Please make checks out to Fort Lewis College.


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