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Marketing To Prime Contractors - On Demand

On Demand
Until Jun 30
Online
Topic: Government Contracting

Watch now! Please click the Register Online button below and sign-in to the SBDC registration system. Once you are finished, click Continue to view the webinar link.

While many small business owners have a good handle on how to manage and operate their business, they need help finding project opportunities. All too often, one of the most overlooked areas of doing business with the government is knowing how to successfully market to prime contractors; you must do your part to make them aware of your experience and strengths that you can bring to their team. This workshop offers information to help companies understand and implement direct marketing strategies for marketing to State Prime Contractors. The course will examine:

  • The difference between marketing as Small Business Corporate Prime Contractors and Governmental Sub Contractors
  • Event strategies and the difference between procurement fairs, corporate round tables, town hall meetings and reverse trade fairs
  • How to get in front of corporate decision makers
  • 10 reasons companies fail to secure work within the governmental prime contractors
  • Using certifications strategically to market to major prime contractors

Presenter: Adriane Sanford. government contracts expert and Connect2DOT consultant

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Fee: No Cost

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