StartUp Strong - Erie

Start Up Strong – Erie

🚀 Empowering entrepreneurs and small business owners! Join us for a day packed with expert-led sessions designed to strengthen your business foundation, enhance financial management, and boost your marketing strategies. Gain actionable insights to help your business grow and thrive.

Agenda & Speakers:

🕘 9:00 AM – 9:30 AM | SBDC Opening Session

🕤 9:30 AM – 10:30 AM | Business Plan Development

🎤 Speaker: Jesse Esparza – CEO, Morning Sun Enterprises LLC

• Understand the key components of a business plan and why the process matters.

• Learn to critically assess business ideas and create a strong foundation for growth.

• Gain business plan templates suitable for all types of businesses.

🕥 10:40 AM – 11:40 AM | Bookkeeping Basics

🎤 Speaker: Jeisy Castillo – Owner, Probook Consulting, LLC

• Learn to set up accounts correctly and streamline your bookkeeping process.

• Build confidence in managing business finances.

• Perfect timing for those planning to make software changes for the new year.

🕦 11:40 AM – 12:00 PM | Networking Break

🕛 12:00 PM – 12:30 PM | Lunch

🕧 12:30 PM – 1:30 PM |Market Research for Small Business Success

🎤 Speaker: Christina Pisano – Owner & President, The Research Boutique

• Understand how data-driven decisions fuel business growth.

• Learn to identify and segment target customers for better engagement.

• Apply research findings to marketing, sales, and business strategy.

🕜 1:40 PM – 2:40 PM | Social Media Analytics & Growth Strategies

🎤 Speaker: Brian Kato – Owner, Fusion Vine

• Track social media performance and adjust strategies based on data.

• Learn growth tactics to scale your online presence.

🕝 2:45 PM – 3:45 PM | Strategies for Occupational Wellness

🎤 Speaker: Christina Pisano – The Research Boutique

• Discover how to align work with personal values for greater fulfillment.

• Learn strategies to balance career, well-being, and personal life.

• Explore ways to maintain motivation and job satisfaction.

📌 Join us to gain valuable insights, make connections, and take your business to the next level!