Digital Marketing Bootcamp
The Digital Marketing BootCamp will take participants from Novice to Intermediate Digital Marketers. We will identify different approaches to Digital Marketing based on B2B Vs B2C and Product Vs Service and adapt the brand and target customer to Digital Marketing. Participants will learn the ins and outs of various Digital Marketing tactics from SEO to Social Media to Marketing Automation and more and learn how to maximize results and measure ROI. By the end of the course, participants will build a digital marketing campaign from the ground up. Whether you are brand new to Digital Marketing or want to build on the fundamentals, this course will be packed with information and practical application.
REGISTER FOR DIGITAL MARKETING BOOTCAMP
Course Sessions
January 17 | 10:00am-12:00pm
Intro to Digital Marketing and Laying Out Your Sales Funnel
January 24 | 10:00am-12:00pm
Adapting Your Brand To Digital and Lead Capture
January 31 | 10:00am-12:00pm
Analytics and Tracking Mechanisms
February 7 | 10:00am-12:00pm
Search Engine Optimization (SEO)
February 14 | 10:00am-12:00pm
Paid Search, Remarketing, and Geofencing
February 21 | 10:00am-12:00pm
Social Media: Organic and Paid
February 28 | 10:00am-12:00pm
Marketing Automation and Lead Nurturing
March 7 | 10:00am-12:00pm
Your Digital Campaign
THIS CLASS WILL BE IN-PERSON AT THE DENVER METRO CHAMBER OF COMMERCE
Standard Course Fee: $560.00
Early Bird Registration: $440.00
Additional Employee Registration (must buy full price ticket to access) $240.00
Questions? Contact Christopher Goetz at christopher.goetz@denversbdc.org.
Drop and Transfer Regulations:
Drops: Any drop must be done within the first week. You will receive almost a full reimbursement - $50 will stay with the SBDC to cover hard costs.
Transfer: Anyone wishing to transfer must do so within the first three weeks. The transfer must be for the next upcoming class.
The Digital Marketing BootCamp will take participants from Novice to Intermediate Digital Marketers. We will identify different approaches to Digital Marketing based on B2B Vs B2C and Product Vs Service and adapt the brand and target customer to Digital Marketing. Participants will learn the ins and outs of various Digital Marketing tactics from SEO to Social Media to Marketing Automation and more and learn how to maximize results and measure ROI. By the end of the course, participants will build a digital marketing campaign from the ground up. Whether you are brand new to Digital Marketing or want to build on the fundamentals, this course will be packed with information and practical application.
Speaker(s): Zachary Rischitelli Zachary began his career in marketing nearly twenty years ago working on accounts for a national digital marketing agency after which he became the sales director for a smaller, design-oriented agency. Learning from his experience at both large and small organizations, he gained a sense of commitment to his clients that culminated in building his own production team to best deliver results for these accounts. The full-service marketing agency, Real FiG Advertising + Marketing, founded in 2009, was the result of this effort.
Fee: $ 440.00
