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[WEBINAR] Effective Market Research for Small Businesses

Tue 10:00 AM to 1:00 PM
Facilitated by Pikes Peak SBDC
Topic: Marketing and Sales


Business research is essential for companies that wish to stay in business. Brush up on your secondary research skills and discover the wealth of free information available through your public library, local universities, and other resources. We will discuss online sources and other easily-accessible databases full of statistical data that can help your business make knowledgeable decisions. These resources will help you understand and define the market for your product or service, find your competition, explore demographics, find industry benchmarks, and keep up on industry news. 

Please note : We strongly encourage you to bring your  laptops  (and  PPLD library card  if you have one)! You can follow along during this class and use the activity time to begin some of your own research.

Facilitated by:

Terry Zarsky
Business Librarian, Pikes Peak Library District + SBDC Consultant

Other Pikes Peak Small Business Development Center Workshops:

View all upcoming workshops
View other marketing-related workshops/resources
View other startup-related workshops/resources
Learn more about Pikes Peak SBDC and free consulting


NOTE: Pre-payment for all workshops is REQUIRED! If you are unable to attend, you will not receive a refund unless you cancel 24 hours in advance. Thank you for your cooperation! Additionally, when you register for your first SBDC workshop, you will be asked to fill out our full request for assistance. Thank you in advance for your patience in completing this form. You will only have to complete the form ONCE with us and for no future workshops. The form helps us count our attendance numbers towards our federally-mandated goals and helps us continue to provide our free consulting and low-cost training.

Fee: $ 30.00

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