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Marketing & Branding Basics

Wed 8:00 AM to 11:30 AM
Topic: Marketing and Sales

Wednesday, January 24, 2018
8:00 am - 11:30 am

Everyone talks about branding, but what does it really mean for your business and todays marketing landscape? A brand is the way people feel about your organization, what they talk about when you come up in conversation and your overall reputation. Your brand is your mission, your message and the people that drive both of those things. Do you know where your brand stands? 
This session will cover:

Crafting a compelling message to tell the story of your organization; 
How to reach the right people with the right message and image;
Creative strategies for building buzz on a budget;
Delivering a quality customer experience at every point of contact;
Creating brand advocates and 3rd party champions for your business;
Creating an action plan that you can measure and modify!

Our Instructor

Gretchen Gaede

A-Train Marketing Communications, Inc


Payments: Please pay online with a credit card. Registration is not guaranteed until payment is made.  
  Note: Registrations made less than 24 hours before a class may be charged an additional $10.
Refund Policy: No cash refunds, credit will be rolled over to another class.
Parking: Innosphere has a parking lot directly in front of the building. There is no street parking on Vine Drive due to bike lanes. If parking lot is full, please make use of the overflow parking lot located just east of Innosphere behind the wooden fence.

Fee: $ 50.00

Pay via credit card online.


Larimer SBDC - Rocky Mountain Innosphere
Larimer SBDC 320 E Vine Dr. Suite 303 Fort Collins, CO 80524
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