03-05-2015 - 03-19-2015 Branding Track
In this three-part series, national brand expert Tom Douglis will reveal some of the brand strategy secrets of big businesses. Through a hands-on workshop format and proven consulting tools, you will learn how to apply these secrets to your own business or organization. You'll come away with insights, major league brand knowledge and some valuable tools to help your organization grow.
The Components of a Brand
Mar. 5, 2015 | 12 - 1:30 p.m.Get a solid foundation for building your brand and learn key secrets of how big businesses use brand for strategic advantage.
Register
Building Your Brand Story
Mar. 12, 2015 | 12 - 1:30 p.m.Find your brand's center of gravity using a proven positioning tool.
Register
Aligning Your Brand Strategy
Mar. 19, 2015 | 12 - 1:30 p.m.Put it all together with a positioning statement and strategic road map to link your new brand strategy to brand delivery.
Register
Optional Workshop Bonus
Participants who attend all three sessions may submit a completed workshop project to the instructor for post-workshop review. You'll receive a confidential brief critique of your work via e-mail, pointing out strengths and weaknesses and offering some basic 'next-step' suggestions to help you better apply your work to your organization's needs.Suggested Audience:
Small to medium-sized businesses with annual revenue of $500,000+ will benefit most, but this format can also be applied to start-ups and smaller enterprises. Those who can manage their own brands will benefit most.Presented by:
Founder/Pricipal
Douglis Group
Cost:
Standard fee - $69Bronze Denver Metro Chamber Members* - $39
Gold/Silver Denver Metro Chamber Members* - $0
*Discount will be taken after signing in to the registration platform.
Cancellations or transfers must be made at least 24 hours in advance. In respect of the speakers' and other attendees' time, please e-mail us or call (303) 620-8076 should you need to cancel your registration.